What is Project MarCom and what is it for?

Project MarCom Sales and Marketing Consultancy has in-depth expertise that can help executives run their Sales & Marketing operations more effectively and execute their channel management plans more resourcefully.
We help clients develop strategies by evaluating channel economics, developing customer segmentation and developing market projects to optimize workflow processes. We also provide strategic recommendations that range from realigning sales organizations to designing a store layout that addresses specific sales and channel strategy requirements.
We help clients identify opportunities to increase sales force efficiency, design and implement compensation and incentive programs to encourage the highest possible employee performance. We also make recommendations on sales competences and implement sales and marketing strategies across the organization, supported by pilot programs that assess their effectiveness.
PMC has been advising organizations and senior executives on strategy for 5 years. We provide insights that help our clients achieve exceptional results, and our heritage in developing unique marketing strategies has been of great value to our clients.

Corporate Information

The 21st century has witnessed a huge peak in the Marketing industry that undertakes all aspects of communication, from Public Relations to above the line & below the line operations, creative work, social and digital media, etc. This positive change has saturated somehow the creative thinking and abused all means of communication.
Established in 2011 by founders, Mohamad Al Shawwa and Ahmad Cherif, Project MarCom serves the GCC Market from its headquarters in Kuwait City.
PMC offers a 360° service to its clients & partners, from a media and marketing strategic planning to media buying & selling, branding, artwork creation, event organizing, consultancy at all levels and Customized advertising articles.
The philosophy of our communication, training, empowerment and performance-based career ladder insures the highest quality professionals are delivering our services to you. Our staff provides the value that insures our client’s success.

Our Vision

As a Sales & Marketing boutique consultancy firm, we aspire to become a Sales & Marketing reference in the GCC and MENA Markets by enhancing our portfolio of partners who can source our expertise and knowledge at any given time and place.

Our Mission

Our mission is to assist our partners to reach their objectives by providing innovative solutions that are specifically tailor-fit and hand woven to their needs and requirements; and hence, ensuring that every activity delivered to our partners guarantees their ROI.

Our Values

PMC’s values are based on maintaining confidentiality, transparency, time efficiency and positive results.


1.Marketing Strategy & Plan
Marketing Plans will demonstrate a detailed analysis on the following points:
2.Sales Strategy & Plan
Sales Plans will demonstrate a detailed analysis on the following points:

3.Media Buying Strategy
Media Buying will demonstrate a detailed analysis on the following points:
4.Creative Strategy
Creative Strategy will demonstrate a detailed analysis on the following points:

5. Sales & Marketing Training
PMC senior team offers a wide range of tailor made training sessions for the Sales and Marketing departments of an organization and develops Sales and Marketing process manuals in correlation to the company’s needs.


PMC senior management has a successful exposure in the following Industries across the GCC & MENA regions: